Capabilities:
1) The technology of wireless charging is completely unique to this venture because it hasn't been developed or researched enough by companies due to the huge market of wireless charging.
2) The portability of our product gives this venture another competitive advantage by how easy it would be to carry around a device that automatically charged a device that was within a certain radius.
3) The organizational culture of this venture will be disciplined to advocate for the two capabilities mentioned above because these are the top two selling points of the product.
4) The uniqueness of this product will also be up to the products privacy ability to just being able to charge your own devices only and not have anyone else mooch off of your wireless energy.
Financial Capital
5) This venture will be unique in advertising and proposing this technology to other companies for them to invest in the technology to be implemented for similar products, like a template for an operating system, but not give away the uniqueness of the product itself.
6) Although this venture will be looking for investors, it is important and rare that the first founders of the company to put in a mass lump sum to work with and produce a prototype to propose to other companies and individuals.
Human Capital
7) This venture will be rare to hire professionals and experts of the experimental processes that have already gone into this development and help create the perfect environment for a product like this to survive and take over an industry.
8) Other than the professionals that would be hired for this venture, their knowledge is most unique due the patents and trademarks people have made, which will flow into the research and development of an ultimate product.
Social Capital
9) This product will be very useful for anyone with a portable device, like a smart phone, and thus the need for people to use it is immense and will be used as a big selling point to fix a global problem.
10) The location of this venture will most likely be in a hub of innovation, like Silicon Valley, to promote competiveness in the workplace and give opportunities from the local community to jump start the development of this product.
The top resource for this venture will be the technology of wireless charging because it is so new and yet to be developed and just starting to develop a product like this will lean the market into straying away from wired charging just as wired headphones evolved into the convenience of wireless.
Hi Aaron,
ReplyDeleteI agree with a lot of your advantages that you have for your company. I really liked your segment on human capital because personally I believe that that is the greatest advantage a company can have. You want to bring in experienced people to help on this venture which I believe is a smart idea. Good job on the post; I believe you were very fair in evaluating your advantages.
Aaron,
ReplyDeleteThe portability of your product is a great advantage and seems to be your main selling point. Your separation of human capital, social, and financial capital have made this an easy way to see the path your business would take. Patents, copyrights, etc will be crucial to allow your business to remain unique. I agree with your choice in your top resource.